Gary Acosta’s Weekly Blog

Featuring Gary’s take on the economy, politics, sports and Latino culture

Gary Acosta is an entrepreneur, investor, and advocate for the Latino business community. He is the Co-Founder and CEO of the National Association of Hispanic Real Estate Professionals (NAHREP), the largest Latino business organization in the nation with more than 58,000 members and 100 local chapters. He is also the Co-Founder of AVANCE Global, an event platform created with media entrepreneur and New York Times bestselling author, Nely Galán.

Gary also founded AVANCE Sports, a non-profit dedicated to expanding Latino leadership and influence in the sports industry. He is a founding partner of L’ATTITUDE Ventures, the largest venture capital fund that invests exclusively in Latino-led startups. He is the creator of the Hispanic Wealth Project, a non-profit with a mission to advance economic mobility and generational wealth in the Latino community. His video series, “The Latino Brand,” shares his take on business, leadership, and the image of Latinos in America.

Gary attended the University of California in San Diego and Pomona College, where he played varsity basketball for Hall of Fame coach, Gregg Popovich. He lives with his family in San Diego.

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What Problem Is Your Business Solving?

The best businesses and the most successful people don’t just perform a task and make money. They solve a problem or facilitate an opportunity. Uber, Tesla, Apple, Netflix, and Microsoft approached their business with that mindset. They were designed to solve humanity’s most significant challenges and opportunities. However, even the smallest companies can develop solutions that people care about.

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The Wealth Trap

You know the story…Guy lives in a mansion with five luxury cars and a wife who looks like a swimsuit model. He posts videos on Insta where he talks about the lavish lifestyle he enjoys while driving in a car with the Ferrari logo strategically in focus. He speaks about the time when he lived…

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Live Below Your Means

A businesswoman with incredible foresight and care, Liza Mendez learned the important lesson of living within your means early in life. She grew up with the comforts of a well-off family, never lacking or in need. After transitioning from a life of privilege to being on her own at a young age, Liza realized there…

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