I have been thinking a lot about what Latinos really want, and perhaps a better question is what do they really need. Everything I do with NAHREP, The Hispanic Wealth Project, and L’ATTITUDE is about answering those questions. We talk a lot about creating a new narrative for the Latino community. Not an easy undertaking, but definitely one that is sorely needed. I don’t think that Latinos want anything different than most people – freedom, financial security, health and safety – but getting those things has sometimes been elusive. Knowledge is power and education is the great equalizer. In my view, Latinos need more awareness; specifically, a better understanding of our system and more access to capital and key relationships. Education comes in many forms, but through NAHREP, I get the chance to see how lives are transformed when they become more aware of what is possible and how to get there. Awareness will be my key word for 2020. More to come…