The Urban Institute released a report last week with some interesting news for household and homeownership growth. The report showed homeownership rates are likely to fall in the next two decades, with the exception of the Hispanic homeownership rate which will rise to above 50% and plateau for most of the next decade. Every other ethnic demographic is expected to see percentage declines as the overall population continues to get older. While percentages will decline, the total number of homeowners will increase. The report says that “the net growth in the number of homeowners between 2020-2040 will come from people of color, especially Hispanics”. The UI estimates that from 2020-2040, there will be a net gain of 6.9 million homeowners. Hispanic homeowners will grow by 4.8 million, Black homeowners will increase by 1.2 million homeowners, other races (mostly Asian) will grow by 2.7 million homeowners, and the total number of non-Hispanic white homeowners will drop by 1.8 million. I encourage you to read the executive summary and full report here. There will be lots of job security in the housing industry for agents and corporations that hire and market intelligently to Hispanic consumers. I hate to say it, but I told you so!
I was watching a podcast recently, and something about it rubbed me the wrong way — but it also got my wheels turning. In this episode, I talk about what I love most about being American, why the system that built this country deserves more appreciation than it gets, and why some of the loudest “love it or leave it” voices go strangely quiet when powerful billionaires openly criticize the very system that made their success possible. This is a conversation about America, double standards, and what real patriotism should actually look like.
This April, the Hispanic Wealth Project is launching its High Net Worth Boot Camp, a 10-week intensive built around some of the most valuable wealth-building education I’ve seen. In this episode, I talk about why so many of us need to shift from a worker’s mentality to an owner’s mentality, why economic success has to move from consumption to wealth building, and why building wealth takes knowledge, work, and discipline. The High Net Worth Boot Camp is designed to help close that knowledge gap with modules on securities investing, real estate investments, buying and selling businesses, asset protection, and tax strategies. If building real wealth has ever felt out of reach or unclear, this is the kind of education that can change how we think and what we build.
The data tells a powerful story: Latinos are driving economic growth in America. If Latino Americans were a standalone country, we’d be the fifth-largest economy in the world, and without Latino homebuyers, the number of homeowners in America would have declined in 2025. So why doesn’t it feel like we’re winning? In this episode, I talk about the gap between growth and perception, why we still don’t have enough strong voices shaping the national conversation, and why purchasing power alone is not enough. Growth matters, but wealth matters more. This is a conversation about leadership, visibility, and what it will really take for our community to turn momentum into lasting power.