The Urban Institute released a report last week with some interesting news for household and homeownership growth. The report showed homeownership rates are likely to fall in the next two decades, with the exception of the Hispanic homeownership rate which will rise to above 50% and plateau for most of the next decade. Every other ethnic demographic is expected to see percentage declines as the overall population continues to get older. While percentages will decline, the total number of homeowners will increase. The report says that “the net growth in the number of homeowners between 2020-2040 will come from people of color, especially Hispanics”. The UI estimates that from 2020-2040, there will be a net gain of 6.9 million homeowners. Hispanic homeowners will grow by 4.8 million, Black homeowners will increase by 1.2 million homeowners, other races (mostly Asian) will grow by 2.7 million homeowners, and the total number of non-Hispanic white homeowners will drop by 1.8 million. I encourage you to read the executive summary and full report here. There will be lots of job security in the housing industry for agents and corporations that hire and market intelligently to Hispanic consumers. I hate to say it, but I told you so!
I have been writing this blog for almost eight years. In two weeks, the format will change. I will start a video series on social media titled "The Latino Brand." I will supplement the videos with a weekly news sheet emailed to my database that includes links to the video series...
The country is experiencing significant disruption, unlike anything we've seen since the end of World War II. A perfect storm of demographic changes, AI advancements, and political upheaval will reshape the nation forever. Some changes will be beneficial, while others will be less clear. Here's my perspective on what to expect in the next decade
The large majority of undocumented immigrants are decent, hard-working people desperate for a better life in America. However, there are also some bad apples, violent criminals that not only terrorize our communities but also damage the image of Latinos in America. Trump promised to prioritize criminals in his deportation plans. In the first few weeks in office, the data shows that...