The Incalculable Value of the Latino Brand

The image of Latinos is not just a nice thought; it affects everything from business opportunities and access to capital to how our children are treated at school. Latinos are among the hardest workers and most entrepreneurial of any group in America. However, negativity has dominated the narrative about Latinos for far too long. This one is on us.

Only Sports Can Do That

On Friday evening, the LA Dodgers won game one of the 2024 World Series over the New York Yankees in glorious fashion, with Freddie Freeman hitting a walk-off grand slam home run in the bottom of the 10th inning. For Dodger fans, the game could not have been scripted better…

It’s America’s Wealth and Income Disparities That are the Real Issues

With the presidential election only three weeks away, partisans on both sides are taking off the gloves with rhetoric that vilifies their opponents and fires up their minions. Most people believe that our country is more divided than ever. Indeed, the days when liberal and conservative candidates can debate their views respectfully seem like a distant memory. At the risk of oversimplifying things too much, let me cut to the chase about what is driving the divisions in the country.

The Value of Platforms

NAHREP shares data at conferences to build a more accurate narrative about the Latino community from an economic perspective. Sharing that data with attendees, influential business leaders, and media at the event helps achieve that goal while arming them with information that can give them a competitive advantage with their businesses.

What Problem Is Your Business Solving?

The best businesses and the most successful people don’t just perform a task and make money. They solve a problem or facilitate an opportunity. Uber, Tesla, Apple, Netflix, and Microsoft approached their business with that mindset. They were designed to solve humanity’s most significant challenges and opportunities. However, even the smallest companies can develop solutions that people care about.