I recently stumbled on this 70s photo of Puerto Rican legend, Chi-Chi Rodríguez and his caddie, John Lynch at the Masters Golf Tournament held in Augusta, Georgia. Rodríguez, who turned 85 last October, was one of my favorite athletes growing up. It’s a great photo, but the back story is even more interesting. At the time, Chi-Chi was one of the few non-white golfers on the PGA tour, and the Augusta Golf Club, where the Masters Golf Tournament is played, was still a “whites only” country club in the South. Besides being a great golfer, Chi-Chi Rodríguez was one of the most beloved and entertaining athletes in the world. After making a long putt, he would famously hold his putter like a sword and dance like Zorro to the delight of the audience. Rodríguez’ personal story is also inspiring. He was born into poverty in Puerto Rico. He started working at the age of eight and eventually became a caddie, where he learned how to play golf. He made his first golf clubs out of bamboo. During his time as a professional golfer, he started and supported numerous charities and on one occasion, he gave away so much money, he didn’t have money to live. Chi-Chi was proud of his Puerto Rican roots, and rather than trying to blend in with the stodgiest crowd in all of professional sports, he introduced golf fans from around the world to the passion and vibrancy of his Latino culture. This incredible photo of Rodríguez playing in the most prestigious golf tournament in the world, at a country club that at the time would only allow him on its premises to mow the lawn or wash dishes, also shows that for a while Chi-Chi Rodríguez was one of the coolest cats on the planet.
What if Donald Trump’s greatest strength is something the rest of us refuse to acknowledge? In this thought-provoking episode, Gary Acosta explores what liberals, global leaders, and entrepreneurs might learn from Trump’s approach to leadership. From mastering direct communication to shaping loyalty through perceived authenticity, Gary dives into the mechanics of modern influence—even when the messenger is flawed. Whether you agree or disagree with Trump, the lessons here reveal surprising truths about power, persuasion, and strategy in today’s world.
What do people really mean when they say, “DEI is destroying our country”? In this powerful episode, Gary Acosta takes on the backlash against Diversity, Equity, and Inclusion—and asks whether it’s become a coded way to express racism. He breaks down myths about lowered standards, exposes the hypocrisy behind legacy admissions, and challenges the silence around nepotism and privilege. DEI may be a polarizing term today, but Gary argues that its core values remain essential to capitalism, innovation, and fairness in America’s future.
The Latino brand impacts every aspect of our lives—from how we're viewed in business and media to the opportunities we’re given. In this first episode, Gary Acosta explores why a unified, empowered narrative is essential for Latino prosperity. Learn what Gary shared at the United Nations, how he raised $100M for Latino-led ventures, and why changing the perception of our community is the key to unlocking capital, influence, and success.