I would not call myself a social media expert, but like everyone, I have my preferences. The truth is most social media posts are boring as hell, and I think we all know why. For most people, social media isn’t about conversation anymore, it’s about vanity. Almost every post these days are about one of five things: 1) Look where I am 2) Look who I know 3) Look how great I look 4) Look what I have accomplished, and 5) Look who else thinks I’m great. The last one usually goes something like “I just want to thank Real Estate Wire for naming me one of the most awesome people on the planet”. There is nothing wrong with doing some of this occasionally, but frankly, most people do it constantly, and make no mistake, no matter how many likes these posts get you, I guarantee they elicit more eye rolls than admiration.
Some of the most successful people on social media are the ones whose posts are about lifting others. They primarily post about other people or things they admire or have learned from. I like that, and while I try to stay disciplined about what I post, I admittedly find it hard not to occasionally brag about my family or NAHREP. My worst habit is that I probably post too much about politics…but even with that, I am trying to focus mostly on the positives or the political things I support, versus always criticizing what I don’t like.
I have found that if you spend most of your time lifting others up, you won’t have to spend much time lifting yourself up. Others will do it for you. Give it a try!