This week I was in New York for L’ATTITUDE meetings with CNBC and American Express. I also had the chance to meet up with Claudia Romo Edelman, a career diplomat with the United Nations and the World Economic Forum. Claudia is a force of nature and recently launched an organization and campaign called “We Are All Human” with a focus on advancing the Hispanic brand. She has a lot of stuff going on, but one of the more interesting ideas she has is to create a logo for U.S. Hispanics that she calls the Hispanic Star. It’s a bold idea inspired by the rainbow flag that became such a powerful image for the LGBQT community. I find the idea intriguing. A few months ago, I wrote about how the term Latinx was starting to grow on me, primarily because the way it has seemed to galvanize young people. Perhaps the same can happen with Claudia’s logo. Symbols can be powerful, but they are not easy to gain adoption so she certainly has an uphill battle. It will be interesting to see how this develops. The We Are All Human campaign officially kicks off in April, in Chicago and hosts annual events in Paris and Switzerland at the United Nations.
There’s been a lot of talk lately about socialism, communism, and democratic socialism—especially in New York City. I recorded something this week because I think we’re losing the ability to talk about these ideas with nuance. We throw labels around to scare or silence people, and it keeps us from having real conversations about affordability, ownership, and what it takes to build a society where people can live with dignity. If you have a moment, I’d appreciate you taking a look and letting me know what you think.
Lately, I’ve been hearing from a lot of people who are frustrated — with work, with the economy, with the state of the world. I get it. I’ve felt that too. But here’s something I’ve always believed: there is nothing more powerful than taking that energy and turning it into success. In this week’s episode of The Latino Brand, I talk about why building wealth isn’t just about money — it’s about agency, dignity, and control...
Jewish summer camps have helped preserve culture, build identity, and create lifelong networks for generations. In this episode, I talk about how Latinos can adapt this model to strengthen our own community and invest in our young people.