
This week I was in New York for L’ATTITUDE meetings with CNBC and American Express. I also had the chance to meet up with Claudia Romo Edelman, a career diplomat with the United Nations and the World Economic Forum. Claudia is a force of nature and recently launched an organization and campaign called “We Are All Human” with a focus on advancing the Hispanic brand. She has a lot of stuff going on, but one of the more interesting ideas she has is to create a logo for U.S. Hispanics that she calls the Hispanic Star. It’s a bold idea inspired by the rainbow flag that became such a powerful image for the LGBQT community. I find the idea intriguing. A few months ago, I wrote about how the term Latinx was starting to grow on me, primarily because the way it has seemed to galvanize young people. Perhaps the same can happen with Claudia’s logo. Symbols can be powerful, but they are not easy to gain adoption so she certainly has an uphill battle. It will be interesting to see how this develops. The We Are All Human campaign officially kicks off in April, in Chicago and hosts annual events in Paris and Switzerland at the United Nations.
Some call it selfish; I call it the American way. In this episode, I break down why voting for policies that improve your life isn’t just your right—it’s how the system was designed to work. When we vote our own interests, we build a country that works for everyone.
Michael Jordan wasn’t picked first in the NBA draft—he wasn’t even picked second. Why? The Portland Trail Blazers hired for position, not for talent, and passed on the greatest basketball player of all time. In this episode, I explain why employers make the same mistake, and why the smartest leaders hire the best people they can find—regardless of position.
Politicians on both sides have overreached—ICE raids and the war on DEI have gone too far, and history tells us there will be a rebound. In this episode, I explain why attacks on Latinos may end up uniting us more than ever before, and why the backlash could be a turning point for our community.