The twenty-six-year-old third-baseman from Hialeah, Florida signed the biggest free agency contract ($300,000,000) in MLB history to play for the San Diego Padres. As someone who lives in San Diego, I was as shocked as anyone because I always viewed the Padres as a sort of farm team for the bigger market teams. Maybe that’s changing…Watching Machado play for the Dodgers last year made me a fan. I love that he is one of the few players left who unabashedly plays to win and does not care who likes him or who hates him. He’s an old school competitor and I wish there were more players like him. I haven’t seen a Padres game since Trevor Hoffman was the best relief pitcher in the game, but I have a feeling I’ll be back in 2019.
The NFL markets its brand as well as any enterprise in the world. I heard a comedian once say that the NFL is so popular, it has its own day. NFL football is huge. Each NFL franchise brings in approximately $400M a year in revenue; almost double the annual revenue of NBA teams and 2 ½ times as much as MLB clubs.