My son is a star basketball player at Colorado College. He averaged 18 points per game and was an all-conference performer as a sophomore. He was the only Latino on his team and on the all-conference roster. Latino surnames are rare in college basketball and even more rare in the NBA. For decades, Latin America has incubated some of the greatest baseball and soccer stars in the world so there is no logical reason to believe the same can’t be true for basketball. Currently, almost 30% of Major League Baseball players are Latino. Yes, it helps to be tall in basketball, and there are more tall Latinos than you may think.
The NBA has seen a surge of players from Europe, Africa and a handful of other regions, but the number of players from Latin America remains near zero. Retired superstar Manu Ginobili, is from Argentina and is the last star from Latin America. The NBA has become global in the last few years and would be able to expand its reach into Latin America if there were a few more Ginobili’s. While there a several pro leagues in Latin America, quality training for young basketball players is hard to come by. Now, what if I told you that there is a new prep school in Southern California that trains high school players from Latin America, and ten of their players have division one scholarship offers. It’s true. And, while the details of that school will be forthcoming in a future blog, it’s time for the NBA, NCAA and Los Lakers to start waking up to Latin America. ¡Los Lakers!
Over the last few weeks, I have had the opportunity to speak at the T3 Conference in Florida…I surprised the audience when I explained how the issue of diversity has been framed incorrectly, and has for the most part alienated the business community.
Elon Musk dropped by the Real Time with Bill Maher show recently for an interview with the host. Maher, who considers himself a liberal is an obvious fan of the CEO of Tesla and Space X. The centerpiece of their conversation was their discussion regarding what Musk called the “woke mind virus” or what I prefer to call “cancel culture”.
People sometimes get me wrong. They think that because I talk a lot about giving back and living modestly, I must not care about money. On the contrary, I care a lot about money because I understand how our system works.