Despite the pandemic, Latinos drove growth in the homeownership sector for the sixth consecutive year. Next week, NAHREP releases its 11th annual State of Hispanic Homeownership Report, and without giving too much away, the report is a blockbuster. The youth, work ethic, and vitality of the Latino market is burning up the market, and some believe this is only the beginning. Last month, the Urban Institute and Washington DC think tank put out a report that says that Latinos will account for more than 70% of homeownership growth in America over the next twenty years. Yes, you read that correctly…70%! Population growth, household formations, and age are the largest factors, but Latinos have also shown they are willing to migrate to wherever the jobs and affordable housing exist most. Markets like Texas, Minnesota, and North Carolina are seeing some of the largest surges in Latino homeownership. The Urban Institute also predicts that homeownership rates for every other demographic will actually go down over the next twenty years. It makes you wonder what the U.S. economy would look like without Latinos.
Excuse me while I rant, but I’d love to have five minutes with anti-immigrant, anti-Latino fools like Tom Cotton, Tucker Carlson, and Ann Coulter so I could tell them to their faces that they should be on their knees thanking Latinos for what they are giving this country. During the pandemic, while those idiots sat in their ivory towers, millions of Latino front-line workers were working in healthcare, keeping our infrastructure moving, and ensuring our food supply kept flowing. Can you think of anything more patriotic than that?
The only thing that makes our economy different than countries like Japan and those in Europe, where aging populations have left their economies stagnant with no growth in sight, is our Latino sector. Welcome to the New Mainstream.
Over the last few weeks, I have had the opportunity to speak at the T3 Conference in Florida…I surprised the audience when I explained how the issue of diversity has been framed incorrectly, and has for the most part alienated the business community.
Elon Musk dropped by the Real Time with Bill Maher show recently for an interview with the host. Maher, who considers himself a liberal is an obvious fan of the CEO of Tesla and Space X. The centerpiece of their conversation was their discussion regarding what Musk called the “woke mind virus” or what I prefer to call “cancel culture”.
People sometimes get me wrong. They think that because I talk a lot about giving back and living modestly, I must not care about money. On the contrary, I care a lot about money because I understand how our system works.