My friend, Sol Trujillo started the Latino Donor Collaborative a few years ago. He’s the former CEO of US West and one of most successful corporate executives in the country. Sol, a lifelong Republican, has been working to change the narrative about Latino’s in this country by focusing on data and facts. The LDC recently released a report that measures the US Latino market in terms of GDP. The results were amazing. The Latino GDP in America is larger than all of India and as a stand-alone would be the 8th largest economy in the world. A story about the Latino GDP was covered in Newsmax, a typically right-leaning online media outlet. Very encouraging development. A link to the article is below.
http://www.newsmax.com/Newsfront/Latino-GDP-growth-study/2017/07/06/id/800250/
Latinos are the youngest demographic in America, with the highest workforce participation rate. We are young and we are not afraid of hard work. Our dedication to God, family, and country is of the highest level. We contribute a lot to this country, but I’m not afraid to say, we are still vastly underachieving as a community.
I think most Latinos would agree that at our core, we are a generous people. If a member of our family is in need, Latinos as a rule, won’t hesitate to help financially. Family is central to Hispanic culture: our generosity has few limits. Maybe that explains why when it comes to making political donations and writing checks in support of actual philanthropic activities, Latinos come up short….When I interviewed Barack Obama last year at NAHREP at L’ATTITUDE, I pressed him about politicians not prioritizing issues that are important to Latino voters, he politely pushed back by saying…
We hear frequently how Latinos are not a monolithic community. In other words, we are not all the same. We come from different countries, have a variety of political views, and even eat different foods. I get all of that, but I also think focusing constantly on our differences versus our similarities undermines our political and economic power as a community...